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Steps to Promote Your Business Online

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Digital Marketing Steps to setup a new business on line



Knowing all the ways you can find people on line and knowing how they can find you can help launch your business big time.

1. Create a Local Business Listing on Google - That will help your local customers to find your business
2. Create Social Media Business pages on Popular platforms like Facebook, Twitter, Instagram - You can give an announcement to your customers easily like Tell Customers about the extended opening hours of your business. You can easily reach and interact with your customers. 

3. Now create a website - Categories your website according to your business. Navigate links must be appear on all pages of the website.

  •  Start to get your customers Feedback - you may use Email Survey
  •  Tell Customers about the extended opening hours - Use Social media Page
  •  Show Customers your business latest products - Use an online Gallery

 4. Now its time to get some online practices, your business needs an online visibility or online presence

What are the ways to promote Your Business On line?

Make your presence on Search Engines like Google, Bing, AOL. There are 4 ways to promote your business online 

First - Search Engine Optimization (SEO) - it is the best process to show your results online in organic search engine results. This is completely unpaid process. SEO is all about getting your site infront of the right people who are searching your products & services. There are lots of ways to do this, but the key is knowing what words people actually type in the keywords. They are the most relevant words to your business. Understanding these will help you improve how you show of when these words are searched. You may find SEO steps here in my another post.

Second - Search Engine Marketing (SEM) - It let's you buy ad space in search results. is when businesses pay to advertise to people searching for specific keywords online. Most major search engines use an auction system when lots of different businesses compete to show their ads by bidding on the keywords. There are many ways to place your ads online:

Search Ads
Display Ads
Video Ads
Mobile Ads

Third - Social media sites like Facebook, Twitter, Linkedin also give another ways to place your ads.

Fourth - Email Marketing - Email marketing is a most important factor of Digital Marketing. I am not talking about junk emails or spam that clutches up your inbox but sending relevant information and offer to people who have alreday sad. You can get people to signup or opt-in to receive emails from you then the rest is up to you. You can send coupons to people who had made an appointment to your site, Advertise special events or promote sell items.

Increase Digital Traffic by:

SEO
SEM
Display Advertising
Social Media
Email Marketing

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